Checklist · 2 pages
The AI Citation Checklist for Law Firms
Twenty-two things ChatGPT, Perplexity, Gemini and Google AI Overviews check before they name a firm.
Work top to bottom; the order is the order the signals pay off. Entity consistency, schema, answer-first content, reviews and mentions, crawler access, with a scoring table so you know where you stand.
What's inside
- Entity: five checks a model runs before trusting you
- Schema: the six types that matter and the one that's deprecated
- Content: the 40-to-60-word answer rule
- Signals: reviews, LinkedIn, YouTube, bar listings
- Score yourself 0–22
Contents
- 1. Entity
- 2. Schema
- 3. Content
- 4. Signals
- 5. Access
- How to score yourself
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