Case studies

Results, reported the same way every time.

Every study shows the same four numbers: citation rate before and after across four AI engines, entity score, review velocity and attributed matters. Here is the format, and the bar a study has to clear before it is published.

A note on what is here. The panels below show the reporting format with sample data, not client results. We publish a study only when it covers at least six months, the numbers reconcile to the client's own accounts, and the client has approved it in writing. Studies are in preparation and will appear here as they clear that bar.

Visibility snapshot

Your firm

Example

Google Search

#3 for “family lawyer” in your city

Google AI Overview

3 firms named · not yours

ChatGPT

4 firms named · not yours

Perplexity

3 sources cited · not yours

The pattern the audit finds most often: page one on Google, absent from the other three. The free check shows the real grid for your firm.

AI citation audit

Your firm

EXAMPLE REPORT
ENGINES: 4

Entity confidence score

How confidently a model can confirm who you are, where you practice and what you handle.

LegalService schemaMissing
Google Business Profile categoryMismatch
Avvo / Martindale NAPMismatch
Answer-first practice pages0 of 6
Review velocity2 / month
AI crawler accessAllowed

6 FIXES · EST. 4 WEEKS TO FIRST CITATION

Review velocity

Google + Avvo + Martindale

last 6 mo

What every study will include

Practice area, sub-market and language, with the firm anonymized unless it opts in
The tracked query set and the engines run
Citation rate at audit, at month three and at month six
Entity score, review velocity and content shipped
Matters attributed, with the attribution method stated

See the index methodology

Start with the numbers

See your own citation rate before you see anyone else's.

The free audit reports it for your practice area and city, with the same four measures every study uses.

Request my audit See pricing