Platform
Avvo for law firms.
The legal directory AI engines treat as an authority, especially in criminal defense.
Entity consistency
ExampleDirectoryNamePhoneStatus
Google Business ProfileMatches bar recordMain lineConsistent
State bar profileMatchesNot listedConsistent
Avvo“Law Offices” addedMain lineMismatch
MartindaleMatchesOld numberMismatch
YelpUnclaimed—Missing
JustiaMatchesMain lineConsistent
The three most common first-audit findings: a directory that added words to the name, one carrying an old phone number, and an unclaimed listing.
Why Avvo matters for AI citations
Engines cross-check firm and attorney names against Avvo and quote its reviews. Criminal defense and family clients rely on it directly.
What we do on Avvo
- Claim and complete every attorney profile
- Match name, phone and practice list to the State Bar
- Route a share of review requests to Avvo
- Add profile URLs to schema sameAs
FAQ
Avvo questions.
No. A complete, consistent free profile with recent reviews is what engines read. Paid placement is a separate decision.
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